Kylie Kelce Reveals Plan to Protect Her Daughters from the Dark Side of Social Media

Kylie Kelce, the wife of Kansas City Chiefs star Jason Kelce, has shared her and her husband’s thoughts on when their daughters—Finnley (11 months), Bennett (3), Elliotte (4), and Wyatt (6)—will be allowed to join social media. In an exclusive interview with PEOPLE, Kylie, 33, explained that while their girls are still years away from entering the world of social media, the couple has already had conversations about how and when that time will come.

A Protective Approach to Social Media

“We are really the first generation that’s had access to social media for as long as we have, and during our developmental years, so we are big proponents of not allowing our kids to have that, especially when they’re young,” Kylie explained. She went on to emphasize how important it is for their children to remain kids for as long as possible. “I think it’s our job as parents to let our kids be kids. Kids are meant to play. They aren’t meant to be taking on the weight of the world or deal with comments online, or feel that they’re not living up to this aesthetic lifestyle they see.”

For Kylie and Jason, the priority is to ensure their daughters have the time to enjoy their childhood without the pressures that social media can bring. “In an effort to protect our girls, I think we will make a conscious effort to make sure they get to play and enjoy life, and really, truly lean into being kids,” she said.

Kylie’s Concerns with Social Media’s Dark Side

While Kylie acknowledges the positive aspects of social media, she is also well aware of its negative side. She expressed concerns about how social media can sometimes be misleading and how it can lead to feelings of inadequacy. “Social media can be so disappointing, because there are so many ways that it doesn’t show the true scope of things,” Kylie explained. “People can post these beautiful things, and then you think, ‘Oh, that’s not what my life looks like,’ and suddenly someone is down on themselves about the fact that their life isn’t as aesthetic.”

Kylie also pointed out the dangers of online negativity, noting that social media allows people to be “keyboard warriors” and post hurtful comments that wouldn’t otherwise reach the individual. She expressed how damaging this can be, especially for younger individuals who are still developing their sense of self.

Leading by Example for Her Daughters

Kylie has also made it a point to lead by example, particularly when it comes to self-talk and body positivity. She revealed that she tries her best to speak positively about herself, even on days when she doesn’t feel her best. “I really try my best to make sure that I speak positively about myself, even on the days that I don’t necessarily feel it,” she shared. “Because making sure that girls are confident not only sets them up to be happier, but they will also have a more joyful feeling in life, … and that joy can drown out the other mess.”

As part of her ongoing partnership with Dove, which included a commercial aired during the 2026 Super Bowl, Kylie aims to reinforce these values not only in her own life but also in the lives of her daughters. “Motherhood has forced me into the idea that I do need to make sure that I’m speaking positively about myself,” she said.

A Thoughtful Approach to Parenting

As she and Jason prepare to raise their daughters in a world filled with social media pressures, Kylie is taking a careful and thoughtful approach. The couple plans to wait before allowing their children to join social media, ensuring that the girls enjoy their childhood without the added pressure of online scrutiny. With a focus on self-confidence and mental well-being, Kylie and Jason are setting a strong foundation for their children’s futures, emphasizing the importance of joy and self-love over the potentially harmful effects of social media.